About Us

Company Background

As an international city, many cultures and tastes are represented in Hong Kong’s world of dining. It attracts a lot of people to run dining business in Hong Kong. However, many operators will encounter unexpected obstacles on the application for food licences. Apart from monetary loss, failing to get a valid food licence will be the great concern. New Design has accumulated years of experience in related field and has confidence to provide a one stop professional analysis and assessment services to our clients and thus enable them to get appropriate licence in an effective and smooth way.

New Design was established in the year 1993. Since then, we have been assisting hundreds of dining business operators getting food licences within reasonable time. Our aim is to provide an effective licensing consultancy service. Mr. Eddie MAK has joined us recently. Mr. Mak is a retired Senior Health Inspector of Food & Environment Hygiene Department. He had in depth experience on handling applications for food licences. Being served in the HKSAR Government for over 20 years, Mr. Mak is extremely familiar with the official workflows among government departments concerning food licences. After the joining of Mr. Mak, we believed that our service level will be further enhanced. Our clients can enjoy a professional service within reasonable budget.


Being an agent between clients and the licensing authority, our mission is to eliminate obstacles on the application process through effective communication and to get appropriate and valid licence within the shortest period of time in order to meet the expectations and satisfaction of our clients.


To deliver one-stop quality licensing consultancy service.